MARKETING HEALTH CHECK

This is a free 20-question assessment that evaluates your marketing across five key pillars: Discovery, Lead Generation, Customer, Advocates and Superstars.

You receive a personalised score for each area along with specific, actionable recommendations based on your results.

Click START when you're ready to begin.

It will take between 10-15 minutes to complete this assessment to check your business marketing health.

SECTION 1: DISCOVERY

This section is about how easy it is for your ideal customers to find your business online. The questions cover your marketing strategy, target audience, message clarity, and whether you are active on the right channels.

SECTION 2: LEAD GENERATION

This section is about how effectively your website and digital presence turn visitors into leads. The questions cover your calls to action, landing pages, and whether you are consistently capturing contact details from interested prospects.

SECTION 3: CUSTOMERS

This section is about how well your business converts leads into paying customers and supports them once they come on board. The questions cover your CRM, email communication, onboarding, and service delivery.

SECTION 4: ADVOCATES

This section is about how effectively your business turns satisfied customers into referrals and repeat business. The questions cover satisfaction measurement, customer feedback, and how well you retain the customers you have already won.

SECTION 5: SUPERSTARS

This section is about the loyalty of your best customer relationships. The questions cover your referral programme, customer reviews and testimonials, and whether you track the long-term value of your customers.

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